April 27, 2012

Another fun filed listing day today, but today, I've almost finished with my packaging design. I hope it ends up being successful. Here's what I've come up with. Two types of packaging, box or hanging display. The boxes are kraft recycled paper brown and will be stamped on top with the same pattern as the cardstock backing in the acetate pillowbox. The boxes will be brown, the cardstock will be gray and it will coordinate with my business cards.

I bought a print background stamp to use on the cardstock. I wanted the pillowbox to kind of feel like a corsage box and the faintly printed cardstock, will look kind of like the print coated tissue that florists use to wrap bouquets with. I hope it all comes together.

I wasn't sure what I should use to tag my flowers in the boxes, a business card is too big, but I've cropped them down and they work perfectly. I love how they turned out. Everything is on it's way and I should have it by next week. I can photograph the packaging and get it all together for the brochure.

I can easily assembly line stamping paper and boxes. I have a nice paper cutter too that can make quick work of cutting the cardstock inserts. And as I've said, I have a binding machine to get the brochures together.

How much more can I accomplish in 3 days?

April 14, 2012

I am so determined to accomplish as many of my goals as possible. I started this post to make a decision about weather to continue with my handmade floral jewelry, or go back to product design. I've improved my shop and my product line, and I've made a lot of contacts in the lighting industry. Contacts I haven't made in years.

I will say one thing. I planned to only prepare to go out and drum up more business. I planned to get ready to offer my jewelry wholesale and to contact clients for product design. This is what I have accomplished. Without actively going out and finding more work, I have made $800 more this March than last March. Not all profit though, I have reinvested a lot of in back into the business. But it's nice to have it to reinvest.

I can honestly say that reevaluating what I was doing with my business helped so very much. I increased my line of brooches, and have sold so many. If I reach out to the right audience, I can sell the headbands and bangles too, I'm sure.

April 12, 2012

Things were so different when I was a kid. It wasn't just that I was naive, the whole world was. Those of you who are older know. Those of you who watch Mad Men can see for yourself. No one even imagined that little Sally could suffocate in that plastic bag, or get addicted to those sleeping pills. What was the harm in that? Everyone was innocent back then. I'm recalling how I loved my baby seal skin hooded jacket and my baby alligator purse. I didn't know back then that someone was killing babies. I don't even think my family who bought them really realized it.

OK, so today I just killed a bunch of ants that were trying to get into the cereal and my crock pot. I'm not a Buddhist after all.

Today I did some more photography and listing of my flowers. But as promised, I'll review what I did for my product design business.

I was only supposed to be getting myself ready to present my product to potential clients, but somehow I ended up with paying clients. Not a lot of money, but some, and maybe more sales in the future. This was all from updating my linkedin resume. Not a bad idea to just add something once in a while. When I am done with my website, I will add that too. My portfolio website, that is.

What did I plan to do, that I didn't. I planned to loose weight so I'd look more professional. Nope. I planned to learn my CAD program so I could send clients, CAD drawings. Nope.

I did however learn to use the CAD program enough to make some rough base drawings and alter old drawings so I could work on Photoshop to finish the designs. About the only thing I did accomplish is to work on my website and even that isn't finished. Although it is very close. The way business is going this month, I'll have plenty of time to finish it too.

The big thing I have yet to do is make my resume. I have an old one that I need to polish up, things like explaining what I've been doing for the past 4 years. I need to take a peek at how resumes are written these days. Formats change like lighting and I haven't written one for 4 years. Progress is a fickle companion.

April 10, 2012

Congratulations to me! I got my taxes filed! Now on to another phase of life. What a pain, although I admit those tax programs for business are great. And I think that the IRS accepts those programs even more than many tax accountants, which is sad. I know in our state, your tax accountant should be licensed to do taxes. I think it's the same in most states now. Good for your protection.

You should ask your accountant to show you their certification. If they don't have one, YOU could get audited. I'm all about the not getting audited. Not that I cheat or anything. I mean, I actually miss a lot of deductions, because every year I find receipts after I file. Not that it would change my taxes that much, but still, auditing takes a good chunk out of your productive time.

For one thing, all my records are on my computer. I'd either have to print, or maybe I could email a copy, but some are paper receipts, which means I'd have to copy those, which I haven't. Then there's the getting to the IRS and the time it takes to meet with them. The whole thing just bothers me. I'm sure I'd end up ahead, not behind, but I would loose time.

After taxes, I also found this great article on LinkedIn about ideation. Innovation Is About Arguing, Not Brainstorming. Here’s How To Argue Productively. They say stop brainstorming and do constructive arguing. I tried that where I used to work and I got fired. Not really, but if you did argue with the owner of the companies, a lot of times you might get fired. It would be nice to work at a place that accepts constructive criticism, instead of thinking they know EVERYTHING. It would be nice to come to a compromise at least.

I never did like the traditional brainstorming process. I like free association with critique myself. Spout out your ideas, and have others make comments. When I first started this examination of my product, I asked friends and family what they thought. I got some very good ideas. Many I used when they were practical. I have to thank everyone for their input. It's hard to brainstorm, or argue when you are all alone. That's why the handmade community is so valuable.

I'm listing today and hoping I get some new images done. Not hopeful though, because it's dark as night here today. At least I don't live in the great frozen North still, where the sun rarely shines, or Texas, where there's rarely a cloud. Cleveland is just right.

April 2, 2012

I've been beating myself over the head lately for not accomplishing all my goals by the end of the four months. I didn't loose weight (meh), I didn't finish my brochure or packaging, I didn't learn my CAD program well enough to use it exclusively for my designs and more, but I don't want to bore you too much. But I have to stop that now, because I've already done more than half of what I set out to accomplish.

Yesterday, I sold another set of brooches on my Artfire shop. In the beginning of the four months, I sat down and examined my product line. I thought to myself, what would the average buyer want. I thought I had a unique product, and I did. My asymmetrical three flower necklaces, while beautiful, are not for everyone. I thought that I should add single flower necklaces, bracelets, hairbands and brooches.

Not sure that I could make a decent profit on the new offerings, I made spreadsheets of cost of materials and time involved to make. It turned out that the cost of materials for the headbands and brooches, made them very profitable, and the labor was really not that bad. It's actually the cost of chain  and findings that is the highest, even though assembly is pretty quick.

I also noticed with my Apron shop, that your sales increase on Artfire, after you reach a certain number of sales. It's actually about 80, but recently my sales have doubled there, and I've done some off line selling. My goal is to wholesale, but adding a website and offering more product has done wonders. I've also done a little off site advertising (free) and will continue to find more venues and blogs to make offers to.

What I'm suggesting is, that if you are not doing as well as you expect, take a good hard look at your product. Sit down, have a glass of wine, take a bath, visualize your product and what you could offer. Look at what other sellers are doing. I see so many beautiful elegant earrings on Etsy that have the wrong earwires on them. It just takes a little effort to finds a simple clean elegant earwire to raise your beautiful earrings up a notch or two. You can even make your own, fairly easily, or buy from another crafter.

I was shocked at how my efforts have paid off. I've been on Artfire for almost 2 years and was about to give up and close the shop. Last month I sold twice as much jewelry as I sold Aprons/bowties on my other shop. It's a little bit of work and planning, but after all, we're not just crafters and artists, we're entrepreneurs.

March 31, 2012

I feel like a huge weight has been taken off my shoulders. I think I'm caught up with my product designs. For the past two months my client has been feeding me projects one after the other and with only a few days to complete. I'm not even sure there isn't more, but I think there isn't for now. I am sure there will be changes to be made, but those won't be as hard as the original designing, because I've been making changes so the designs for the first retailer, while designing for the second retailer.

I think these presentations are only done annually, but my client is keeping me in the dark right now. There may be other product to design for them at other times of the year though.

I worked on my design portfolio website today, all day, and there is still a LOT to do to it. I was just taking the images I'm posting and putting a copyright banner over the client info and design number. Then posting the images on the pages. I don't like the format as I have it, so I'll be working to redo them all soon. I think I'm going to limit myself to an hour or two a day, and at the end of the day, so I don't spend all my time in front of the computer. After all, I do have to make a few more jewelry pieces if I'm to do a photo shoot this week. Not sure, it's good Friday so not sure the model is really available.

Hopefully today I get some time to work on my jewelry, and take some pictures. I also have some new items to make with fabric I have, and a few orders I have to do. I spent a lot of the day watching the baby for my daughter too. That was also a good time to work on the portfolio website.

I had to take a day of mindless work, to rest and refresh. I hope I'll have energy tomorrow.

March 23, 2012

I've been so crazy busy with work and life, I completely forgot I wanted to start making some art again. I think I'll start small, like ACEO (postcard) size works. Flowers I think. Just to get back into it. I think I'll buy some pencils. They seem to be reasonable on eBay, just hope they don't get fractured. I need some decent paper too. Maybe someone has some pre-cut ACEO for pencil on Etsy. I like a nice smooth hot press for colored pencil. I need something that I can do in about 20 - 30 minutes while I'm taking a break out in the sun. I can't use my computer there. It will be fun.

I spent almost the whole day dedicated to my design drawings. I started with invoices. My daughter keeps asking shy I haven't sent them yet. It's not that easy, you have to have an invoice in the first place, to fill in.
I had designed an invoice for my consulting work, on MS Excel, but that was not quite right. So two hours later I had finished the form and put in the items for payment. They will be much easier to do now, but still will take a little time. It really doesn't matter what you are invoicing for or who you are invoicing, even a standard form really has to be modified to fit the circumstances. And apparently I was a bit rusty and the Excel part.

The rest of the day I had peace and quiet, because the whole family was out for the day. I spent the quiet time getting my drawings finished. Then at the end of the day, I realized that the sewing machine was sitting untouched and I should have done my sewing. That was really dumb. Oh well. Now I have to fight with my daughter for time on the machines. I really don't have much to do, and she has to go out Sunday again to take her boy to see a Dr.

It's almost April. I have one month to finish my brochure and my design website. Very hard to do when your workload has doubled and near disaster hits every day. But I'm going to try my best. I guess I should finish my taxes and send that in too. Do I really need to sleep?

March 19, 2012

I was reminded today about the whole Cinderella thing. I think I may have mentioned why the name Cinders. It has to do with being called Cinderella as a young child in the hospital. Endearing terms for an ailing child, by interns and nurses. I was a pretty sickly little kid. I spent so much time in the hospital, that when I was finally healthy, I really missed it.

I began to think of myself in terms of Cinderella and her life, even getting a stepmother and 2 step sisters. I thought that when I grew up, Prince Charming would come and rescue me (never gonna happen). I loved the birds and the little mice too.

Cinders is a combination of Cinderella and Cindy and also my favorite Hans Christian Anderson tale, the Tinderbox. And it also represents recycling to me. From the cinders (or ashes) I can make something beautiful.

I didn't finish this post last night, so some people might have gotten my post emailed without the balance of my thoughts. Not that anyone is reading this one anyhow. My life has been so hectic lately that I'm leaving out steps all over the place. I just remembered that I forgot to cancel my car insurance 2 weeks ago. No car, no need for insurance. I have quite a few more important things too, before I get to that.

I spent the day sewing and then spending time with my cousins. I didn't even have a chance to draw or work on my brochure. But at least I got all of my sewing done. Hopefully I get more finished Tuesday, but it's not looking good. My daughter's birthday is tomorrow, I have to watch her baby while she works, package my sewing, grocery shop, and make her favorite cake.

March 11, 2012

Life is funny. It's like recycling. No really. Some people can make beauty out if the dregs, while others just spend thoughtlessly and fill junkyards with their waste. Some people see the future, and some don't invest in their world.

I've been distressed because I (we) am struggling to survive. But in doing so I've learned something I forgot. I learned that homemade bread is cheaper and healthier, that you can stretch a $10 pork roast into 6 meals, and that you can make bracelets out of soda bottles. I've learned that simple is better, that a big house full of stuff serves no purpose, and that when things get tough, there are kind people who lend a hand, and Ive learned to say thank you, instead of no thank you.

Made my first batch of flower pins. Took me longer than estimated, but time will improve as I have learned a better faster way in the making. I also have some waste when I cut flowers. I found a way to use a lot of that waste on the pin backs. That makes me happy. Even though I use recycled materials and have little waste, I hate to throw any out.  

March 1, 2012 - March Comes in Like a Lion

You're starting to know so much more about me than anyone else does, I might as well let you in on a little secret. I promised myself if anything happened, that I had some free time on my hands, I would write a book. Well, for the past four years, I've had lots of time on my hands, but no book. The main reason I'm writing all this down, is just to prove to myself that I can write, four months every day.

It's March, that means I've written for two of the four months everyday. Go me! That in itself is quite an accomplishment. But have I accomplished my goals?

Here's a wrap, this week has been heartbreaking and amazing. There were so many ups and down this week. I haven't had such a roller coaster ride in a long time.

The downs were that our car died, after we put so much money into it. Money we didn't really have to spare. $2000 for a car that only lasted three months and barely that is not good. And then there was the shooting in Chardon. The community we spend so much time in. The school that my daughter's brother in law went to. The school she was considering sending her son to, because his school doesn't have the best programs for him.

First positive was that on the weekend I found I got my Power Seller status on eBay and then Top Seller and later this week I rolled over 1900 feedback with a 99.4% positive rating. Darn that .6% of people who just have to be negative.

And then there were the sales. This week was amazing. I can't believe how many sales I had on all my shops, and at the end of the month. The nice thing is that most of my sales were on Artfire which means I don't have to pay those ridiculous fees on eBay.

Lastly, I got a design commission. I guess updating my profile on linked in payed off. I'll give you a little tip, even if you are a handmade artisan. Join linked in and make as many contacts as you can. Updating your profile sends out notification to your contacts. This reminds people who you are and what you do.

It's been quite a week and I can't wait to see what else March has in store for me.  

February 17, 2012

I was a day behind in my measuring and weighing this week. I lost another pound. Not a big deal as I couldn't smell or taste food, so I didn't really eat too much. I hoped to loose 10 pounds a month and only lost 5 in a month and a half. But it's still progress in the right direction. I'm afraid many of my other goals have fallen short too.

The past two weeks have been a mess fighting off what I thought was a cold, but turned out to be a pretty bad flu virus. My daughters' version involved a very bad sinus infection. Mine was mild sinus and hit my joints and spine, leaving me with a horrible headache for days. I'm better now, but all the extra work I wanted to do was delayed and only the necessary things got done. I was still able to write every day, mostly because there were times I couldn't sleep.

The house is a horrible mess, because my daughter and I were not able to even bend over to pick up after the kids. I did manage to throw out garbage, but bending over to pick up things was out of the question with the headaches we had. Looks like a tornado hit here and now that we're better, cleaning will be a priority next to the product we have to catch up on from sales.

I always try to add a little cushion into my plans. Usually I add a day or two to a project for mishap, but a two week illness is really unexpected. It could be worse. Serious illness or family issues can really mess with life. What would happen if you broke your dominant hand? Would you be prepared for that?

Sometimes it's good to prepare yourself mentally for all possible events. Like having an emergency supply or storm kit. We have 6 gallons of water and a camp stove and a nice little tin can stove that I could use to cook with if we loose power. Six gallons is not a lot of water, but we do have a lake to wash with. Six gallons of drinking water could last us a few days

What kind of “storm kit” could you make for your business?  

February 13, 2012

I took another break on the flower shop today, I worked on some aprons and bow ties I sold. I keep thinking that maybe I would just be better off resigning myself to sewing, because although I could make a lot of money designing, I'm really not sure that's what I want to do.

I started sewing by hand when I was little, and then by machine when I was about 14. I did a lot of embroidery when I was younger. Kits, but they were well done. I was not a patient crafter though. I could only finish things if they took a few days at the most. I still prefer design to making, because it's over and passed on really quickly. I also learned how to work really fast, because I get bored quickly.

I got my first sewing machine for my 16^th birthday. It was a wonderful machine. At that point in my life, I planned on becoming a fashion designer. I even took tailoring classes in high school and designed a lot of my own clothes.

I had some money for college, but not enough to get into any fashion schools. I didn't know anything about financial aid or loans. My high school counselor advised that I take typing, because a secretary was a good career for a woman. I sometimes with I knew where she lived so I could have left her a flaming bag of, well, you know. At any rate, she was no help to me at all, and I missed out on college, because of very bad advice.

It took quite a few years, but I finally went back to school and what did I do to earn money for tuition? You guessed it, I sewed in a drapery shop. I made beautiful custom drapes, bedding and slipcovers for interior designers clients.

Not sure why I have such an aversion to sewing now, but I really don't like it. Maybe it's a stat of mind and I should learn to like it. Maybe I need to create my own thing or my own process of sewing.

I don't plan to give up on my flowers just yet, but it is nice to know that I have something to rely on

in the mean time.